Case Studies / Loftware

Subscription management for big players

Loftware
The challenge
"Develop a digital management system to support company’s transformation from a licence-only to a subscription-only business model."

Loftware is a global leader in labelling. They create innovative solutions for a full range of barcode labelling needs. They work with companies of all sizes and across a broad range of industries all over the world.

When they came to us, their business model was based on selling perpetual licences, but they were going to launch a new cloud-based product they wanted to base on subscriptions. Our job was to help them develop a subscription management platform that would fit into their existing system.

Taking the existing system into account was the crucial aspect of this project. It meant we had to comprehensively understand the current data flows and user practices, extensively research possible integrations, and find the most sensible solution for all involved parties.

Discovery

Extensive Product Discovery

  • 20+ stakeholder interviews

    to understand the impact this tool will have on the business, infrastructure and processes.

  • Layouts of existing systems

    and data transfers, to ensure the compatibility with the new system.

  • CUSTOMER & PARTNER JOURNEY MAPS

    to understand their and our client’s needs.

  • 4 WORKSHOPS MAPPING IDEAL FUTURE INFRASTRUCTURE

    and defining the path towards it.

  • ongoing discovery process

    with continuous iterations and testing of the new features.

Thorough Tech Research

  • acquainting ourselves with EXISTING INTEGRATED Platforms

    such as SalesForce and Intacct.

  • Choosing A subscription management platform

    and deciding for Chargebee.

  • comparing payment providers

    to find BrainTee and PayPal covering all desired features.

COOPERATION

Aligning stakeholders

With such a complex project and so many stakeholders, consistent communication is even more vital. Structured and planned meetings are extremely helpful in that regard.

Weekly discovery calls

to define new features and requirements and discuss any potential future issues.

By-weekly demo days

and roadmap alignments to discuss any current issues, changes, and blockers.

Steering committees

to present the month’s progress to all relevant stakeholders and involve everyone necessary in the process.

Internal dailies

for our team to align on day-to-day development.

IMPLEMENTATION

Speeding up development

Loftware; Roadmap and prioritisations

Loftware; Roadmap and prioritisations

Jure Repnik

"Their friendly demeanour and unwavering commitment to our success provided invaluable support, even during our most challenging moments."

Jure Repnik

Senior Product Manager, Loftware

Integrations

sendgrid

salesforce

chargebee

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